I’ve been dreading this post for a while now, but a recent exchange with a friend over Skype last night reminded me how I can’t avoid the subject any longer, hence this post.

Here was the departure point for our chat: you can only be good at one delivery mechanism in social media. That combining your social media efforts across multiple channels – text, audio, and video — needlessly dilutes your cumulative efforts in the space and withers away at your brand identity. It boils down to the following: if you’re a prolific blogger, like my friends Damjan DeNoble and James Flanagan of China Health Care Blog

Courtesy: Damjan DeNoble, Asia Health Care Blog

remain a blogger. Read the rest of this entry »

I was debating between a normal post and a podcast for this book review, but I opted for audio. Here are some spinning thoughts about Tim Sanders‘ Love Is the Killer App.

After getting back into the writing game, these were some of my early reflections…

Some concluding thoughts from the airport in Shanghai…